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Sovrn Commerce: The Platform Formerly Known as VigLink

Sovrn Commerce: The Platform Formerly Known as VigLink

Sovrn Commerce is an affiliate platform for publishers and creators, formerly VigLink, which Sovrn acquired in 2018. Like Skimlinks, it automatically converts product links in your content into affiliate links, across a network of tens of thousands of merchants. You add a script to your site or use its link tools, and Sovrn handles the merchant relationships in exchange for a share of the commission.

At a glance

What it isAutomatic affiliate link platform
FormerlyVigLink, acquired by Sovrn in 2018
Merchants50,000+
Cost to joinFree
Revenue shareNot publicly disclosed
2026 launchCommerce Bid Check API (July 2026)

How it works

You sign up, add Sovrn’s JavaScript to your site or use its tools to create links, and Sovrn affiliates your existing merchant links automatically. It also aggregates networks such as Amazon, CJ and Rakuten under one account, so smaller publishers can earn without meeting each network’s thresholds.

What you earn

Commissions depend on each merchant’s terms, and Sovrn keeps a share of what you earn. It doesn’t publish a single revenue-share percentage, so check your dashboard for actual earnings.

Commerce Bid Check

In July 2026, Sovrn launched Commerce Bid Check, an API that returns a live bid for each click before it’s routed. It’s aimed at larger publishers and partners who want to send traffic to the best-paying merchant in real time.

Getting paid

One 2026 guide describes Net 90 payment terms and a $10 minimum. Sovrn doesn’t publish its terms prominently, so confirm them in your account.

Common mistakes

Publishers sometimes assume automation means no effort. The content still has to send buyers to products; Sovrn only handles the links.

Getting started

Install the script on a site with existing product links, then check which merchants and pages earn most after a few weeks.

Is it worth it?

For publishers with many outbound product links, yes. Compare its earnings with Skimlinks on the same content to see which pays more for you.

Disclosure

Affiliate links must be disclosed under consumer rules in most countries, even when they’re added automatically. Add a clear statement on pages with product links.

Tax forms

Sovrn collects tax information before paying you. Non-US publishers usually complete a W-8BEN form, and US publishers a W-9.

Tracking results

Sovrn’s dashboard shows earnings by merchant and page. Use it to see which content drives sales, and compare with direct programs for your biggest merchants.

Content that converts

Gift guides, product roundups and how-to articles that link to specific products generate the most commission.

Combining with direct programs

For your biggest merchants, direct programs may pay more since you keep the full commission. Many publishers use direct links for top merchants and let Sovrn cover everything else.

Keeping records

Save your payment statements for tax time and for comparing Sovrn’s earnings with other options.

Approval

Sovrn reviews publishers before enabling its tools. Sites with original content, real traffic and clear product links are approved more easily.

Owen’s take

Sovrn Commerce is a solid alternative to Skimlinks. Test both and keep whichever earns more on your content.

Who it suits

It suits blogs, forums and editorial sites with many product links. It suits less well sites with only a few merchant links.

Similar options

More options are in Affiliates & Referrals.

Pros and cons

Pros

  • Thousands of merchants with one setup
  • Free to join
  • Aggregates several networks

Cons

  • Revenue share not disclosed
  • Long payment terms
  • Earnings depend on your existing links

FAQ

What is Sovrn Commerce?
An automatic affiliate link platform, formerly VigLink.

How does Sovrn make money?
It keeps a share of the commissions you earn.

What is Sovrn’s revenue share?
It isn’t publicly disclosed.

What is Commerce Bid Check?
An API launched in July 2026 that returns a live bid for each click.

Is Sovrn Commerce free?
Yes, joining is free.

Other options in this market

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