Beacons is a link-in-bio platform with a built-in store, an auto-updating media kit for brand deals and email tools. Creators use it to sell digital products, courses and bookings from one page. The free plan costs nothing, but Beacons takes a 9% seller fee on each sale. Paid plans from $30 a month remove that fee.
At a glance
| What it is | Link-in-bio page with store and media kit |
| Sells | Digital products, courses, bookings |
| Free plan | Yes, with a 9% seller fee |
| $10 plan | Adds features; seller fee stays 9% |
| 0% seller fee | From the $30 a month plan |
| Extras | Media kit, email sends, AI tools |
| Payments | Processing fees apply on every plan |
How it works
You build a Beacons page with links, products and a media kit, then put it in your social bios. Followers buy directly from the page. Beacons also generates a media kit that pulls in your follower numbers, which you can send to brands when pitching sponsorships.
The fees
On the free plan and the $10 plan, Beacons keeps 9% of each sale. From the $30 plan up, the seller fee is 0%. Payment processing applies on all plans. Plan names have changed over time, so check the pricing page for the current tiers.
When to upgrade
At 9%, the fee equals the $30 plan price once you sell about $330 a month. Past that, upgrading saves money.
The media kit
Beacons’ media kit is one of its most useful features for creators who also earn from brand deals. It updates automatically, so your pitch always shows current numbers.
What you can realistically earn
Beacons does not bring buyers. Income depends on your followers and on how often you mention your offers.
Getting started
Build your free page, add one product and your media kit, and test how followers respond. Upgrade only once sales make the 9% fee more expensive than the plan.
Common mistakes
Some creators stay on the free plan long after the 9% fee costs more than an upgrade. Others fill the page with links, so the products get lost. A third mistake is never updating the media kit description, even though the numbers update themselves.
Combining income
Beacons suits creators who earn in several ways at once. A typical page combines a few digital products, affiliate links, a booking option for calls and a media kit for brand deals. Each one earns from the same followers.
Keeping track
Beacons shows clicks and sales for each block on your page. Move the best-performing items to the top and remove what nobody clicks.
Is it worth it?
For a creator testing their first product, yes. The free plan removes the risk, and you can upgrade once sales justify it.
Pricing your products
On the free plan, remember the 9% comes off every sale, so set prices that still leave a fair margin. Low-priced guides and templates sell best from a bio link, with higher-priced bookings for followers who want more.
Final tip
Update your page whenever you launch something new, and keep the newest product at the top.
Who buys this way
Beacons buyers are mostly followers who tap from a social profile on a phone. Short product names, a clear price and one obvious next step convert best.
Owen’s take
Beacons is a good free starting point for social creators who want a store and a media kit together. Watch the 9% fee closely as sales grow.
Who it suits
It suits social media creators who sell small digital products and pitch brands. It suits less well established sellers who would pay less on a flat-fee store.
Similar options
- Stan Store charges a flat fee with 0% commission.
- Ko-fi is free with low fees.
- Buy Me a Coffee has a flat 5%.
- Gumroad is free to start.
More options are in Digital Products.
Pros and cons
Pros
- Free plan with a store
- Auto-updating media kit
- Email tools included
Cons
- 9% seller fee on lower plans
- Plan names change often
- No marketplace traffic
FAQ
Is Beacons free?
Yes, but sales carry a 9% seller fee.
How do I remove the 9% fee?
Upgrade to the $30 a month plan or higher.
What is the Beacons media kit?
An auto-updating page with your stats for brand pitches.
Can I sell courses on Beacons?
Yes.
Does the $10 plan remove the fee?
No, the fee stays at 9%.
