Podia is an all-in-one platform where creators sell online courses, digital downloads, coaching, webinars and community memberships. It includes a website builder and email marketing, so you can run the whole business from one place. Podia charges a monthly fee; its entry plan also takes 5% of each sale, while the higher plans take nothing.
At a glance
| What it is | Platform for courses and digital products |
| Sells | Courses, downloads, coaching, webinars, communities |
| Plans | Mover, Shaker and Earthquaker (restructured in 2026) |
| Transaction fee | 5% on Mover; 0% on Shaker and above |
| Free trial | 30 days, no card |
| Extras | Website builder, email marketing, affiliates on higher plans |
| Payments | Stripe or PayPal |
How it works
You create a Podia site, add products and set prices. Buyers pay through Stripe or PayPal, and Podia delivers the course, file or booking. You can bundle products, offer payment plans, run a community and send emails to your customers from the same dashboard.
The plans
Podia restructured its pricing in 2026 into three plans. Recent checks put Mover at about $49 a month with a 5% transaction fee, Shaker at about $99 a month with 0%, and a new Earthquaker tier at about $179 a month. Annual billing lowers each price. Some older guides still show the earlier two-plan prices, so check Podia’s pricing page before choosing. Podia also lets you run affiliate programs on its higher plans, so customers can earn by recommending your products.
When the higher plan pays off
On Mover, Podia’s 5% cut grows with your sales. Once monthly revenue reaches roughly the gap between the two plan prices divided by 5%, Shaker becomes the cheaper option. For most creators that point arrives at around $1,000 a month in sales.
What you can realistically earn
Podia does not provide buyers. Earnings depend on your expertise, your audience and how well you promote your offers.
Getting started
Use the 30-day free trial to build one product, ideally a short course or a download that solves one problem. Add a free lead magnet to grow your email list, then launch to that list.
Common mistakes
Some creators build a large course before checking whether anyone wants it. Others stay on Mover long after the 5% fee costs more than Shaker would. A third mistake is ignoring the email list, which is usually where most sales come from.
Combining income
Podia works best when products support each other: a free download leads to a paid mini course, which leads to coaching or a community. Bundles let you sell several products together at a better price, which raises the value of each customer.
Keeping track
Podia reports sales, customers and email performance in one dashboard. Check which products sell together and which emails lead to purchases, then build your next launch around them.
Final tip
Ask Podia to migrate your existing products if you are moving from another platform; paid plans include a free migration service.
Is it worth it?
For creators who sell knowledge in more than one format, yes. Having courses, downloads, coaching, email and a website in one place saves both money and time compared with joining several tools.
Pricing your products
Courses usually sell at higher prices than single downloads, and coaching higher still. Price each product by the result it delivers, not by its length, and test prices with your email list before a wide launch.
Owen’s take
Podia is a tidy home for creators who sell knowledge in several formats. Start on Mover, and move up as soon as the 5% cut costs more than the upgrade.
Who it suits
It suits coaches, teachers and experts selling courses alongside downloads and coaching. It suits less well sellers who only need a simple download link.
Similar options
- Skool centres on community and courses.
- Stan Store sells from your link in bio.
- Sellfy focuses on products and merch.
- Gumroad is free to start.
More options are in Digital Products.
Pros and cons
Pros
- Courses, downloads and coaching in one place
- Website and email included
- 0% fee on higher plans
Cons
- 5% fee on the entry plan
- No free plan
- Prices rose in the 2026 restructure
FAQ
Does Podia charge transaction fees?
5% on Mover; 0% on Shaker and Earthquaker.
Is there a free plan?
No, but there is a 30-day free trial.
Can I sell coaching on Podia?
Yes, with calendar integration.
Does Podia include email marketing?
Yes, built in.
Did Podia change its prices?
Yes, it restructured into three plans in 2026.
